Internal advertising analytics
Google Ads Reporting Tool
Miner Club develops and operates mobile applications for international markets. We advertise our applications through Google Ads and use an internally developed reporting tool to monitor and analyze advertising performance.
- Reporting access is limited to authorized employees.
- The integration accesses only advertising accounts owned or managed by our company.
- The current integration is reporting-only and does not modify campaigns.
Spend and conversionsDaily trend
Data scope
Advertising data we retrieve
Our reporting tool uses the Google Ads API to retrieve advertising data from Google Ads accounts owned or managed by our company. The retrieved data may include the following reporting fields.
Advertising costs
Campaign spend, budget utilization, and daily cost metrics.
Reach and traffic
Impressions, clicks, click-through rates, and geographic performance.
App acquisition
Application installs, conversions, and acquisition performance.
Campaign performance
Campaign names, daily metrics, historical trends, and aggregated results.
Business purpose
How the data is used
The data is used exclusively for internal business purposes, including:
- Advertising performance reporting
- Campaign cost analysis
- Budget monitoring
- Return-on-ad-spend analysis
- Application acquisition and installation analysis
- Daily and historical trend reporting
Access policy
Authorized employees only
The tool is an internal reporting and analytics system. It is not offered as a public advertising platform and is not used to access unrelated third-party Google Ads accounts.
Dashboard preview
Internal reporting views
The interface examples below illustrate the internal reports available to authorized employees.
Campaign PerformanceAuthorized internal view
Reporting onlyCampaignSpendClicksInstallsROAS
Global Acquisition$12,48048,20915,8421.82x
Android Growth$9,62031,40610,1931.61x
Market Expansion$7,19022,8757,2041.34x
Geographic AnalysisAggregated performance
Employees onlyProcess
How the system works
Authorized account connection
An authorized employee connects a Google Ads account owned or managed by Miner Club.
Reporting data retrieval
The backend service retrieves reporting data through the Google Ads API.
Internal processing
The data is processed and stored in our internal reporting database.
Restricted dashboard access
Authorized employees view aggregated reports and performance trends through an internal dashboard.
Internal planning
Reports may be exported for internal analysis, budget review, and business planning.
Campaign control
Reporting-only integration
The current integration does not automatically create, modify, pause, or delete Google Ads campaigns.
Data sharing
Advertising data is not sold
Google Ads data is not sold to third parties. Access is restricted to authorized personnel and used only for operating and improving our advertising activities.
Contact
Questions about our Google Ads API use?
Contact our team using an email address on the Miner Club company domain.